Privacy Policy

Last Updated: August 8, 2026

Welcome to The Daily Wishlist (“The Daily Wishlist,” “we,” “us,” or “our”). This Privacy Policy explains how we collect, use, disclose, and protect information when you visit or interact with our website, thedailywishlist.com (the “Website”).

The Daily Wishlist is a fashion, beauty, skincare, and fragrance blog that publishes product reviews, comparisons, buying guides, recommendations, and other editorial content. Some content on our Website may contain affiliate links to products and retailers.

By accessing or using our Website, you acknowledge the practices described in this Privacy Policy.

1. Information We Collect

We may collect information in several ways depending on how you interact with our Website.

Information You Provide Directly

You may voluntarily provide information to us when you:

• Contact us by email;
• Submit a question, comment, or inquiry;
• Subscribe to newsletters or other communications, if available;
• Participate in surveys, promotions, or other Website features; or
• Otherwise communicate with us.

This information may include your name, email address, and any other information you choose to provide.

Please do not submit sensitive personal information through our contact forms or email unless it is specifically requested and necessary.

Information Collected Automatically

When you visit the Website, certain information may be collected automatically through your browser, device, or standard web technologies.

This may include:

• IP address;
• Browser type and version;
• Device type;
• Operating system;
• General geographic location;
• Referring website or webpage;
• Pages viewed;
• Links clicked;
• Date and time of visits;
• Time spent on pages;
• Website interaction information; and
• Other technical or usage information.

This information is generally used for website functionality, security, analytics, performance monitoring, and improving our content and services.

2. Cookies and Similar Technologies

The Daily Wishlist may use cookies, pixels, web beacons, local storage, and similar technologies.

Cookies are small files stored on your device that help websites remember information and understand how visitors use the website.

We may use these technologies for purposes including:

• Operating and maintaining the Website;
• Remembering preferences;
• Understanding website traffic and visitor behavior;
• Measuring the performance of our content;
• Improving website functionality;
• Detecting and preventing fraudulent or malicious activity;
• Providing relevant advertising, where applicable; and
• Tracking affiliate referrals and conversions.

Some cookies may be placed by third-party services that operate on our behalf or provide functionality used on our Website.

You can generally control or disable cookies through your browser settings. Disabling certain cookies may affect the functionality or availability of some Website features.

3. Analytics

We may use third-party analytics services to understand how visitors use our Website.

Analytics providers may collect information such as:

• Pages visited;
• Traffic sources;
• Device and browser information;
• Approximate geographic information;
• Visit duration;
• Interaction with website content; and
• Other aggregated or technical information.

We use this information to understand audience behavior, identify popular content, improve our Website, and evaluate the effectiveness of our editorial and marketing efforts.

Third-party analytics providers process information according to their own privacy policies and terms.

4. Affiliate Links and Tracking

The Daily Wishlist may participate in affiliate marketing programs.

Our articles may contain links to products, retailers, brands, or other third-party websites. When you click an affiliate link and subsequently make a qualifying purchase or complete another qualifying action, we may receive a commission or other compensation at no additional cost to you.

Affiliate networks and retailers may use cookies, tracking parameters, pixels, or similar technologies to determine whether a visitor arrived through an affiliate link.

These third parties may collect information about your interaction with their websites according to their own privacy policies.

For additional information about our affiliate relationships, please refer to our Affiliate Disclosure.

5. How We Use Information

We may use information we collect for purposes including:

• Providing, maintaining, and improving the Website;
• Responding to inquiries and communications;
• Understanding how visitors use our Website;
• Improving articles, reviews, comparisons, and buying guides;
• Monitoring Website performance;
• Detecting, preventing, and addressing security issues;
• Protecting the Website against fraud, abuse, and unauthorized activity;
• Administering newsletters or communications, where applicable;
• Measuring advertising and affiliate performance;
• Complying with applicable legal obligations; and
• Exercising or defending our legal rights.

We do not use personal information for purposes materially different from those described in this Privacy Policy without providing additional notice where required by applicable law.

6. How We Share Information

We do not sell your personal information simply because you visit our Website.

We may, however, disclose information to certain categories of third parties when reasonably necessary to operate our Website and business, including:

Service Providers

We may use third-party companies to provide services such as:

• Website hosting;
• Website analytics;
• Email delivery;
• Security;
• Content management;
• Technical support;
• Advertising;
• Affiliate tracking; and
• Other website-related services.

These providers may process information on our behalf as necessary to provide their services.

Affiliate Networks and Retailers

When you interact with an affiliate link, information may be shared with the applicable affiliate network, retailer, or tracking provider so that referrals and commissions can be properly attributed.

Legal and Regulatory Requirements

We may disclose information when reasonably necessary to:

• Comply with applicable law;
• Respond to lawful requests from government authorities;
• Protect our rights or property;
• Investigate potential violations;
• Prevent fraud or security threats; or
• Protect the safety of our users or others.

Business Transfers

If The Daily Wishlist or substantially all of its assets are involved in a merger, acquisition, reorganization, financing, sale, or other business transaction, information may be transferred as part of that transaction, subject to applicable law.

7. Third-Party Websites and Services

Our Website may contain links to third-party websites, including retailers, brands, affiliate networks, social media platforms, and other websites.

Once you leave The Daily Wishlist and visit a third-party website, that website’s own privacy policy, terms, cookies, and data practices will apply.

We are not responsible for the privacy practices, security, content, or policies of third-party websites.

We encourage you to review the privacy policy of any third-party website before providing personal information or completing a purchase.

8. Advertising

The Daily Wishlist may display advertisements provided by third-party advertising networks or platforms.

These companies may use cookies, pixels, or similar technologies to collect information about visitors’ browsing activity and may use that information to provide advertising that is more relevant to users.

The types of advertising technologies used on the Website may change over time as our advertising partners and Website features change.

Where required by applicable law, we will provide appropriate notices and choices regarding advertising-related data collection.

9. Your Privacy Rights

Depending on where you live and applicable law, you may have certain rights regarding your personal information.

These rights may include the ability to:

• Request access to personal information we maintain about you;
• Request correction of inaccurate information;
• Request deletion of personal information, subject to legal exceptions;
• Request information about how personal information is collected or used;
• Opt out of certain forms of data processing;
• Opt out of certain targeted advertising or sale/sharing activities where applicable;
• Withdraw consent where processing is based on consent; and
• Exercise other rights provided under applicable privacy laws.

California Residents

If you are a California resident, California privacy laws may provide you with additional rights regarding your personal information.

Depending on the circumstances and applicable legal thresholds, these rights may include the right to request access to, correction of, or deletion of personal information, as well as certain rights relating to the sale or sharing of personal information and targeted advertising.

The Daily Wishlist will handle verified privacy requests in accordance with applicable California law.

To submit a privacy request, contact us at:

Email: contact@thedailywishlist.com

We may need to verify your identity before fulfilling certain requests in order to protect your information and prevent unauthorized access.

We will not unlawfully discriminate against you for exercising privacy rights available to you under applicable law.

10. Children’s Privacy

The Daily Wishlist is not directed toward children under the age of 13.

We do not knowingly collect personal information from children under 13. If you believe that a child has provided personal information to us without appropriate consent, please contact us at contact@thedailywishlist.com.

If we become aware that we have unintentionally collected personal information from a child under 13, we will take reasonable steps to delete that information.

If applicable law establishes a different minimum age or additional requirements, we will comply with those requirements.

11. Data Security

We take reasonable administrative, technical, and organizational measures to protect information against unauthorized access, disclosure, alteration, or destruction.

However, no method of transmitting information over the Internet or storing information electronically is completely secure.

Therefore, while we make reasonable efforts to protect information, we cannot guarantee absolute security.

12. Data Retention

We retain personal information only for as long as reasonably necessary for the purposes described in this Privacy Policy, unless a longer retention period is required or permitted by law.

The length of time information is retained may depend on:

• The purpose for which it was collected;
• Whether we have an ongoing relationship with you;
• Legal or regulatory requirements;
• Security considerations; and
• Legitimate business needs.

When information is no longer reasonably required, we may delete, anonymize, or otherwise dispose of it in accordance with applicable law.

13. International Visitors

Although The Daily Wishlist is based in California, USA, our Website may be accessible to visitors around the world.

If you access the Website from outside the United States, information collected through the Website may be processed or stored in the United States or other countries where our service providers operate.

Privacy and data-protection laws in those locations may differ from the laws in your country.

By using the Website, you understand that your information may be transferred to and processed in jurisdictions outside your country of residence, subject to applicable legal requirements.

14. Do Not Track Signals

Some web browsers offer a “Do Not Track” feature that sends a signal to websites regarding a user’s preference concerning online tracking.

Because there is currently no universally accepted standard for responding to Do Not Track signals, our Website may not respond to such signals unless required by applicable law.

15. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to:

• Our Website;
• Our business practices;
• Technologies we use;
• Third-party services;
• Applicable laws; or
• Privacy requirements.

When we make changes, we will update the “Last Updated” date at the top of this page.

We encourage visitors to periodically review this Privacy Policy to remain informed about how we handle information.

16. Contact Us

If you have questions, concerns, requests, or comments regarding this Privacy Policy or our privacy practices, please contact us:

The Daily Wishlist
Website: thedailywishlist.com
Location: California, USA
Email: contact@thedailywishlist.com

We will make reasonable efforts to respond to privacy-related inquiries in accordance with applicable law.